Earth Rated Fetch Toy Review 2024: An Expert’s Breakdown

Our Final Verdict

We give The Fetch Toy a rating of 4.9 out of 5 stars.

Quality: 5/5

Variety: 4.8/5

Design: 5/5

Value: 5/5

Some dogs are born retrievers. They’ll fetch anything and everything they find. Be it a toy, a sock, or a giant stick, they’re running after it and bringing it back to you. And when it comes to chasing a ball, they’re all in. If this sounds like your dog, you’re going to want Earth Rated’s Fetch Toy.

Earth Rated is a company that specializes in making sustainable pet products. You may know the brand from their growing presence in the dog waste industry (they’re kind of famous for making really great poop bags). But they also make other products, like multi-use dog wipes and high-quality dog toys.

The Fetch Toy is one of five toys in Earth Rated’s line of durable and sustainable dog toys. It’s made from natural rubber and has a wicked, unpredictable bounce, which makes it great for chasing and a ton of fun.

I tried out Earth Rated’s Fetch Toy with my Goldendoodle, Micah, and it’s been one of the best additions to his toy bin. Between the natural materials, crazy bounce, and functional design, this is a toy that will get your dog’s tail wagging. If your furry friend is a die-hard retriever or you’re looking to spoil your pup with a stellar new toy, the Fetch Toy is worth checking out.

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About Earth Rated

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What is Earth Rated?

Earth Rated is a pet company based in Montreal, Canada. Just like their name suggests, the brand is committed to producing thoughtfully designed products that are responsibly made and kind to the Earth. While they’re best known for their eco-friendly poop bags, they also sell other pet essentials, like plant-based wipes and dog toys.

Backed by a community of dedicated pet parents, Earth Rated’s products are used by over 4.5 million people and can be found in over 25,000 stores across the globe. As a company built on community and sustainability, Earth Rated is on a mission to better the lives of people and pets through simple, high-quality products.

Who is the Fetch Toy Best Suited For?

The Fetch Toy is great for any dog who enjoys a good game of fetch. You can use the toy for indoor and outdoor play and the buoyant rubber material makes it ideal for water retrievers. Even if your dog isn’t the retrieving type, the unique wobble, bounce, and roll are enough to get your pup tap dancing across the floor.

The toy comes in one color and three sizes (small, medium, and large) and is not recommended for dogs greater than 65lbs (30kg).

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Fetch Toy Overview

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From quality and durability to materials and design, a lot of thought goes into buying a toy for your four-legged friend. Luckily, Earth Rated makes it easy for you to spoil your pup by providing you with high-quality toys that are built to last.

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What is the Fetch Toy?

The Fetch Toy is part of Earth Rated’s collection of responsibly-made dog toys. It’s an innovative spin-off of a ball and is ergonomically designed to maximize comfort during play. A few ways they’ve customized the toy for you and your pup are through shape and color.

The unique bubble shape is easy for you to grip and allows for natural airflow when held in your dog’s mouth. And what’s not to love about bright yellow? Yellow is a color dogs can naturally see really well, which makes it perfect for your pooch. The bright color also means the toy is easy to find if you happen to lose it in your lawn or your dog is like Micah and enjoys rolling it under the couch.


One of the first things I look at when buying dog toys is the material. Since so many products are made with harmful toxic materials, I love that Earth Rated carefully selects their materials to ensure safety.

The Fetch Toy is BPA-free and made with responsibly sourced materials, including PEFC-certified natural rubber. This means the toy is made from non-toxic rubber that’s produced sustainably under strict social and environmental standards.

PEFC rubber is also incredibly durable, which means the toy can withstand rough play and tough jaws.

Other Earth Rated Toys

Earth Rated makes three toys for everyday play and two toys for mental stimulation.

The lineup of toys includes:

  • Treat Toy – Interactive toy that dispenses treats
  • Fetch Toy – Like a glorified ball, but so much better
  • Tug Toy – Has one handle for you and one for your pup
  • Fly Toy – Frisbee-style disc that floats
  • Enrichment Toy – Fillable toy for dry treats, spreadable treats, and chews


Earth Rated doesn’t have a specific warranty policy. However, they encourage you to contact them if you run into any issues. As a company committed to customer satisfaction, they appreciate feedback and are dedicated to making things right if you’re not happy with your purchase.

Pros & Cons


  • Made from natural rubber
  • Floats in water
  • Bright color is easy to find
  • Unpredictable bounce
  • Easy to grip
  • Dishwasher safe
  • Durable
  • BPA-free


  • Not meant for dogs over 65lbs
  • Only comes in one color

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Key Features

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High-Quality and Durable

Unless you have a seriously gentle dog, it can be hard to find a toy that survives long enough to be enjoyed. Luckily, the Fetch Toy is rigorously tested for long-lasting durability and toughness. It’s also meant to be chased (not chewed), so as long as your pup is following the crazy bounce, there’s a good chance they won’t destroy it.

Micah likes playing fetch outside, and the toy has held up well against dirt, pavement, grass, and Micah’s mouth. That said, it’s still best to keep an eye on your pup during playtime.

Ergonomic Design

From the fun shape to the bright color, the Fetch Toy is uniquely designed to engage your pup and keep them moving. It’s also designed with you (the human ball launcher) in mind. Along with being easy to grip and easy to find, the toy is lightweight, so you can throw it as far as you’d like and your pup can effortlessly pick it up.

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I like how visible it is in the grass and Micah loves the shape.

Crazy Bounce

With an unpredictable bounce, this toy has a mind of its own, and Micah absolutely loves it. The bounce is high, the pattern is unpredictable, and the reach is far. One bounce will have your dog sprinting across your yard and chasing their tail.

Be mindful of your living space if you decide to bounce the toy indoors. It might get a little chaotic.

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Is the Fetch Toy a Good Value?

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The Fetch Toy is a great value. Ranging from $6.99 to $9.99, it’s on the lower end of the price range when compared to similar toys from competitor brands. But the lower price point doesn’t mean it’s of lesser value. This is a high-quality toy that’s built to last and designed for endless play. As the cheapest toy in Earth Rated’s collection, it’s a great option if you want a quality toy and are on a tighter budget.

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Frequently Asked Questions

Is the Fetch Toy made for tough chewers?

All of Earth Rated’s toys have been tested for durability and resistance to biting and pulling. However, the Fetch Toy is designed for playing fetch, not chewing, so it’s best to supervise your pup during play.

If you know your dog is an aggressive chewer, Earth Rated recommends sizing up.

How do I clean the toy?

The Fetch Toy is top-rack dishwasher safe, so you can run it through a wash cycle for a quick and easy clean. You can also hand wash it in the sink. If hand-washing, a bottle brush is recommended for areas that are hard to clean.

Where can I buy the Fetch Toy?

While you can’t purchase directly from Earth Rated’s website, you can find their products at local stores and online.

You can check out Earth Rated’s Store Locator to find a store near you. Or, if you prefer online shopping, you can check out,, and

I did a quick Google search and found Earth Rated’s products (including the Fetch Toy) available at so many local and online stores and boutiques, so you’re not likely to leave empty-handed if you go looking for it.

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Our Experience with the Earth Rated Fetch Toy

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I don’t know what it is about this toy but Micah has been obsessed with it from the minute it arrived. After removing the packaging, I let him check it out and he didn’t want to let it go. He picked it up (tail wagging) and wouldn’t put it down. He carried it around the house, sat with it on his bed, and walked around with it outside.

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When it was time to play fetch, he got so excited to play with the toy.

If there’s one thing you should know about Micah, it’s that he has a specific way of letting everyone know when he’s a very happy boy. When he gets excited about his favorite things–food, hikes, playing with his friend Murphy–he jumps up and down straight into the air like Tigger. I call them his kangaroo hops.

Well, he gets kangaroo hop excited when I bring out the Fetch Toy. After playing a few games of fetch with him, I could see why.

Thanks to the irregular shape, the toy has a wild bounce. A fun toy needs a fun shape and Earth Rated did a fantastic job of designing the Fetch Toy to be engaging. Every time I throw the toy or Micah drops it, it zig zags across the floor sending Micah into a wild goose chase. The shape fits nicely in Micah’s mouth too since the nobs are perfect for gripping.

Micah is also a sensory pooch and loves anything with a fun noise or feel. While the toy doesn’t make noise, it is rubbery, so when he bites down to grip it, there’s a bit of give. I wouldn’t say it’s squishy, but it does have a springy texture and Micah absolutely loves this.

My experience with the company has been great as well. The toy arrived wrapped in tissue paper and Earth Rated included a handwritten note. I always love cute packaging and nothing says we love your dog like a handwritten note, so the personalized message was a nice added touch.

Compared to other rubber toys, the Fetch Toy gets dirty fast. After rolling it across a clean floor, it was covered in lint, dog fur, and dust. I found myself rinsing it a lot for indoor play since I like having a (somewhat) clean toy when playing in the house and Micah is finicky about having fuzz in his mouth.

The good news is the toy is dishwasher safe and easy to clean, so a quick rinse in the sink had it looking brand new.

Like any toy, it’s recommended to supervise your pup during play and use the toy for its intended use (fetching). If your dog is hard on their toys, Earth Rated recommends sizing up, and if you have a dog over 65 lbs, it’s best to choose a different toy in Earth Rated’s collection.

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The Fetch Toy is perfect for everyday play. The lightweight design makes it easy to throw and the bright yellow color is easy to find in any backyard or living space. I love that it’s safe for Micah and between the unique shape and crazy bounce, it’s quickly become one of Micah’s favorites.

Whether your dog is a ball-obsessed fetching fanatic or simply loves a good toy, the Fetch Toy is a great way to bond with your furry friend.


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